This might sound unfortunate but the reasoning is sound. “100,000 signatures doesn’t mean 100,000 sales,” he says, and it’s hard to argue with that (even it does suck the fun from fan campaigns).
You can find Reggie’s full explanation after the break.
I’ll give you an example. I mentioned earlier that our head of product development had a bet on X versus Y—we also had a bet around localizing Xenoblade.
I wanted to bring Xenoblade here. The deal was, how much of a localization effort is it? How many units are we going to sell, are we going to make money? We were literally having this debate while Operation Rainfall was happening, and we were aware that there was interest for the game, but we had to make sure that it was a strong financial proposition.
I’m paid to make sure that we’re driving the business forward—so we’re aware of what’s happening, but in the end we’ve got to do what’s best for the company. The thing we know [about petitions] is that 100,000 signatures doesn’t mean 100,000 sales.